Though the New York unveiling of Hyundai Sonata the second sighting of the sedan, following a Seoul Motor Show reveal, this is where we expect to see US specifications revealed. Sonata is taking adjacent billing to the Hyundai Venue small CUV at New York, though the Sonata is forecast to provide more volume for Hyundai than the entry-level CUV. However, the new generation is forecast to continue to decline on market conditions and consumer trends. With a change in expectations for volume and a market where utility vehicles have become the default, there is room for more expressive sedans. Against this backdrop, the Sonata is more expressive than the outgoing car, more dramatic inside and out, with a bold, premium look. The sedan ushers in a new design language for Hyundai, called Sensuous Sportiness and introduced in the 2018 Geneva concept Le Fil Rouge and use a new platform that is lighter, stronger and more efficient than the outgoing platform; new technology will include a smartphone digital car key application.